Veronica Spencer
Engineer, Designer, and Maker
IMG_2513 (2).jpg

Galaxy Sloth Skatewear

A visual brand language developed for a skateboard brand. Inspired by the juxtaposition of geometric forms and natural entities.

 
IMG_2513 (2).jpg

Galaxy Sloth Skatewear

A visual brand language developed for a skateboard brand. Inspired by the juxtaposition of geometric forms and natural entities.

Available for purchase: https://teespring.com/galaxy-sloth-apparel

Model: Alexander McIntyre

DIY Project to Cohesive Brand

The project started as a DIY weekend skateboard upgrade, and it evolved into a brand. Before the apparel was created, the brand was documented on Instructables twice, for the purpose of helping others create a similar aesthetic and clean quality of work:

- The skateboard deck was featured on the main page and in the Outside Category.
- The helmet was featured in the Play Category.

Acknowledgements

  • The Invention Studio at Georgia Tech

  • The Paint Booth

  • Instructables

  • Teespring

  • Alex McIntyre

Brand Colors

Brand Colors:

  • Blue Velvet (Montana Gold), #2B3068

  • Pink Pink (Montana Gold), #D84389

  • Blue Magic (Montana Gold), #006EAD

  • White